Vixxen Red Label. Game–changing period pants.

Vixxen Red Label

Game changing period pants for girls on the go.
Soft. Sexy. Supportive. Super comfy.


Studies show that 23%of girls are embarrassed to play sport during their menstrual cycle.
And 84%of girls say that their interest in sport and fitness decreases after starting their period.

We want girls to have a sporting chance when they’ve got their period.

Vixxen Red Label is here to change that

We’re on a mission to help more girls stay involved in sport when they have their period. With our stylish, comfy, supportive period underwear and swimwear, we have you covered.

Our goal is to the be the most LOVED, TRUSTED and STYLISH period panties in the world. And to help you be your most CONFIDENT you.

Vixxen Red Label Seamless Scallop Bikini

The Vixxen Spirit

We understand the unstoppable spirit of the Kiwi woman. We know that you don't let anything hold you back from living your best life – not even your period. That's why we've crafted our period pants to embody the same fearless spirit that defines the women of New Zealand.

Vixxen Red Label represents a revolution in period care, offering a range of period pants designed to support you through every move, every activity, and every adventure

Trusted & Loved for Stylish Occasions

Vixxen Red Label is the extension of the loved brand of lingerie accessories – Vixxen –available in Farmer’s stores nationwide and online. With solutions trusted by thousands of Kiwi women on first dates, school balls and weddings, now you can trust us with your period. 

Vixxen Red Label Bamboo High Rise Full Brief
Vixxen Red Label Bamboo High Rise Full Brief

Innovation Meets Comfort and Style

Our period pants are more than just underwear – they're a game changer. With advanced leak-proof technology, breathable fabrics, and a perfect fit designed for every body, Vixxen Red Label period pants offer unmatched comfort and confidence, whether you're hitting the gym, hitting the trails, or hitting the dance floor...or you know, those moments where you just need to
snuggle up in bed in your favourite trackies.

Sustainable by Design

As a New Zealand-owned brand, sustainability is at the heart of everything we do. That's why we've chosen eco-friendly materials and ethical manufacturing practices to ensure that our period pants not only support you but also support the planet.

Vixxen Red Label Bamboo Cheeky

Join the Vixxen Community

When you choose Vixxen Red Label, you're not just buying period pants – you're joining a community of empowered women who refuse to let their periods hold them back. Follow us on social media to connect with like-minded women, share your stories, and join the movement to redefine period care for the modern woman.

So whether you're conquering the mountains, crushing your workout, or simply living your best life, trust Vixxen Red Label to have your back – and your front. Because with Vixxen Red Label period pants, there's nothing you can't do, no adventure you can't take, and no period that can stop you!


You can trust Vixxen to be there for you on your first date, your school ball, your wedding.
Vixxen is that best friend that has your front and your back